{"title":"Aztec Club","description":"\u003cp\u003eAztec Club — Four Forty Brand. RANCH ROOTS. STREET SOUL.\u003c\/p\u003e","products":[{"product_id":"aztec-with-original-horse-loge","title":"Southwest Rider – Puro 440 Hat","description":"\u003cp\u003eThis tan and brown trucker hat features a vibrant Aztec-inspired pattern on the front panel, highlighted by a bold signature horse-head emblem in tan embroidery. The breathable mesh back ensures comfort and ventilation, while the adjustable snapback provides a customizable fit. Embroidered details on the side showcase the \"PUR\" branding with a dynamic horse and rider design, paying homage to speed and heritage. The interior band features \"Puro 440\" detailing, tying back to our roots in faith and tradition. Perfectly blending cultural artistry with modern style, this hat is a statement piece celebrating craftsmanship and core values.\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBack \/ Parte trasera:\u003c\/strong\u003e Mesh back \/ Malla\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Southwest%20Rider%20%E2%80%93%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":46153071231212,"sku":"","price":28.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/a3e4ea4c-f104-438a-b15c-897f4c05cf22.jpg?v=1738770551"},{"product_id":"aztec-edge-trucker","title":"Midnight Aztec – Puro 440 Hat","description":"\u003cp\u003eThis black mesh trucker hat is a perfect blend of tradition and modern style. Featuring an Aztec-inspired geometric pattern on the front panel, it adds a unique touch of culture and artistry. The design is accentuated with embroidered details, including the Puro 440 logo in vibrant turquoise on the side, and a wolf emblem on the front, symbolizing strength and resilience. With its breathable mesh back and adjustable snap closure, the hat ensures both comfort and a secure fit. Ideal for casual outings or making a statement, this hat seamlessly combines heritage with a contemporary edge.\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\u003cli\u003e\n\u003cstrong\u003eBack \/ Parte trasera:\u003c\/strong\u003e Mesh back \/ Malla\u003c\/li\u003e\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Midnight%20Aztec%20%E2%80%93%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":46157987807468,"sku":"","price":32.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/c9d4f052-5a27-4acc-872a-70d66bba9ea7.jpg?v=1738871076"},{"product_id":"aztec-thunder-puro-440-quarter-mile-snapback","title":"Aztec Thunder Quarter Mile - Puro 440 Hat","description":"\u003cp\u003eMake a bold statement with the \u003cstrong\u003eAztec Thunder – Puro 440 Quarter Mile Snapback\u003c\/strong\u003e, a hat that fuses tradition, horsepower, and modern streetwear. Its striking \u003cstrong\u003eblue, black, and white Aztec-inspired pattern\u003c\/strong\u003e across the crown pays homage to heritage and culture, while embodying the fast-life spirit of the Puro 440 brand.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFront Design:\u003c\/strong\u003e Features the iconic \u003cstrong\u003ePuro 440 horsehead logo\u003c\/strong\u003e embroidered in teal with orange accents, standing strong against the geometric Aztec pattern.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSide Details:\u003c\/strong\u003e Embroidered \u003cem\u003e“Puro 440”\u003c\/em\u003e on one side and \u003cem\u003e“1\/4 of Mile”\u003c\/em\u003e on the other, representing the adrenaline of the racetrack and the brand’s signature fast-living identity.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBack Design:\u003c\/strong\u003e Custom embroidery of a longhorn skull, symbolizing grit, endurance, and Western tradition.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUndervisor \u0026amp; Interior:\u003c\/strong\u003e Unique eagle embroidery under the brim and Puro 440 branded taping on the inside crown, delivering authentic craftsmanship from every angle.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e Breathable black mesh backing with adjustable snapback closure for comfort and durability.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eWith its fusion of cultural artistry and modern edge, this cap is built for those who live boldly, ride fast, and respect tradition.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e Premium polyester blend with mesh backing\u003cbr\u003e\u003cstrong\u003eColor:\u003c\/strong\u003e Black\/Blue\/White with Orange accents\u003cbr\u003e\u003cstrong\u003eStyle:\u003c\/strong\u003e Flatbill Mesh Snapback\u003c\/p\u003e\n\u003cp\u003e⚡ \u003cstrong\u003eTradition in every stitch. Speed in every mile.\u003c\/strong\u003e\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrim \/ Visera:\u003c\/strong\u003e Flat brim \/ Plana\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBack \/ Parte trasera:\u003c\/strong\u003e Mesh back \/ Malla\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Aztec%20Thunder%20Quarter%20Mile%20-%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":46815883264236,"sku":null,"price":36.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/42bcd4a4-.JPG_1.jpg?v=1757818362"},{"product_id":"red-horizon-puro-440-aztec-snapback","title":"Red Horizon Aztec - Puro 440 Hat","description":"\u003cp\u003eThe \u003cstrong\u003eRed Horizon – Puro 440 Aztec Snapback\u003c\/strong\u003e blends bold tradition with unstoppable energy. Designed for those who live fast but never forget their roots, this hat features a \u003cstrong\u003estriking red and gold Aztec-inspired embroidery\u003c\/strong\u003e across the front crown, centered with the iconic \u003cstrong\u003ePuro 440 horsehead logo\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFront Design:\u003c\/strong\u003e Detailed Aztec diamond patterns in vibrant red, white, and gold highlight the signature horsehead logo, symbolizing strength and heritage.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eSide Details:\u003c\/strong\u003e Embroidered \u003cstrong\u003ePuro 440 script logo\u003c\/strong\u003e on one side and a \u003cstrong\u003ered running horse graphic\u003c\/strong\u003e on the other, capturing the adrenaline of speed and freedom.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBack Design:\u003c\/strong\u003e Reads \u003cem\u003e“Enjoy the Race”\u003c\/em\u003e above the closure, reminding wearers to embrace the journey as much as the victory.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eUndervisor \u0026amp; Interior:\u003c\/strong\u003e Red satin lining with bold \u003cem\u003e“PALA!!”\u003c\/em\u003e embroidery under the brim, plus custom \u003cem\u003ePuro 440\u003c\/em\u003e taping throughout, giving it a premium inside finish.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFit \u0026amp; Comfort:\u003c\/strong\u003e Structured crown with a flatbill visor and adjustable snapback closure ensures a clean, durable, and breathable fit.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis piece is more than a cap — it’s a statement. With its fusion of \u003cstrong\u003etribal artistry, racing spirit, and modern streetwear\u003c\/strong\u003e, the \u003cem\u003eRed Horizon\u003c\/em\u003e is built for champions who live the \u003cem\u003eHorseman Brand lifestyle\u003c\/em\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e Cotton blend with premium embroidery\u003cbr\u003e\u003cstrong\u003eColor:\u003c\/strong\u003e Black with Red\/Gold embroidery \u0026amp; Red satin interior\u003cbr\u003e\u003cstrong\u003eStyle:\u003c\/strong\u003e Flatbill Snapback\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRide fast. Live bold. Enjoy the race.\u003c\/strong\u003e\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrim \/ Visera:\u003c\/strong\u003e Flat brim \/ Plana\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Red%20Horizon%20Aztec%20-%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":46815884443884,"sku":null,"price":40.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/81357a48-.JPG_1.jpg?v=1757818692"},{"product_id":"midnight-aztec-puro-440-trucker-hat","title":"Midnight Aztec (Flat Brim) – Puro 440 Hat","description":"\u003cp\u003e\u003cstrong\u003eDark tones. Bold Aztec character.\u003c\/strong\u003e\u003cbr\u003eTonos oscuros. Carácter Azteca.\u003c\/p\u003e\u003cp\u003eThe Midnight Aztec flat-brim trucker hat brings geometric patterns and PURO 440 identity into your everyday Western style.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eBlack base with brown, teal, and white geometric accents.\u003c\/li\u003e\n\u003cli\u003eFlat brim and structured crown.\u003c\/li\u003e\n\u003cli\u003eMesh back and adjustable snapback closure.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eExplore the product photos for front, side, back, and underbrim details.\u003c\/p\u003e\u003cp\u003e\u003ca href=\"\/collections\/the-440-edit-western-hat-picks\"\u003eExplore The 440 Edit — compare all five Western hat picks.\u003c\/a\u003e\u003c\/p\u003e\u003cp\u003eQuestions before ordering? Contact \u003ca href=\"mailto:info@puro440.com\"\u003einfo@puro440.com\u003c\/a\u003e.\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrim \/ Visera:\u003c\/strong\u003e Flat brim \/ Plana\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBack \/ Parte trasera:\u003c\/strong\u003e Mesh back \/ Malla\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Midnight%20Aztec%20%28Flat%20Brim%29%20%E2%80%93%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":46815885263084,"sku":null,"price":40.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/IMG_2520.jpg_1.jpg?v=1757819351"},{"product_id":"southwest-rider-puro-440-trucker-hat-flat-brim","title":"Southwest Rider (Flat Brim) – Puro 440 Hat","description":"\u003cp\u003eBring bold heritage and fearless style together with the \u003cstrong\u003eSouthwest Rider Trucker Hat\u003c\/strong\u003e by \u003cstrong\u003ePuro 440\u003c\/strong\u003e. \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDesign:\u003c\/strong\u003e The front panel showcases a striking geometric Southwest\/Navajo-inspired pattern in shades of blue, white, and red, topped with a raised embroidered Puro 440 horse-head logo in tan.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eColors:\u003c\/strong\u003e Multicolor patterned front with a camel suede-style bill and chocolate mesh backing.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003eSide mesh embroidery features a galloping horse silhouette in white.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eOpposite side reads \u003cem\u003e“PUR”\u003c\/em\u003e with the Puro 440 flame icon.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eBack embroidery spells out the motivational phrase \u003cem\u003e“TRUST THE PROCESS!!”\u003c\/em\u003e.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003eUndervisor includes subtle embossed and printed wolf logos, adding hidden details only you’ll know are there.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e Adjustable snapback closure for a universal fit.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e Lightweight breathable mesh with a structured front panel—crafted for comfort and durability.\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThis hat isn’t just an accessory—it’s a statement of resilience and culture. Designed for those who ride hard, live boldly, and carry the spirit of the Southwest wherever they go.\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBack \/ Parte trasera:\u003c\/strong\u003e Mesh back \/ Malla\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Southwest%20Rider%20%28Flat%20Brim%29%20%E2%80%93%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":46815886082284,"sku":null,"price":40.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/662cdfe9-.JPG_2.jpg?v=1757819917"},{"product_id":"desert-rose-trucker-puro-440-hat","title":"Desert Rose Trucker - Puro 440 Hat","description":"\u003cp\u003eThe \u003cstrong\u003eDesert Rose Trucker\u003c\/strong\u003e from Puro 440 blends Western heritage with modern streetwear energy. Featuring a vibrant pink mesh back and pastel Aztec-inspired front panel, this hat brings color and culture together in a bold way. The signature P440 horsehead logo stands out in turquoise embroidery, symbolizing strength and speed. The flat pink brim with Puro 440 detailing on the underside gives it a clean, polished finish.\u003c\/p\u003e\n\u003cp\u003eLightweight, breathable mesh ensures all-day comfort, while the snapback closure provides an adjustable fit. Perfect for rodeo weekends, summer festivals, or everyday wear, this cap makes a statement wherever you go.\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBack \/ Parte trasera:\u003c\/strong\u003e Mesh back \/ Malla\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Desert%20Rose%20Trucker%20-%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":46860501287148,"sku":null,"price":40.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/IMG_6845_jpg.jpg?v=1759465969"},{"product_id":"vaquero-rosa-puro-440-hat","title":"Vaquero Rosa - Puro 440 Hat","description":"\u003cp\u003eThe \u003cstrong\u003eVaquero Rosa\u003c\/strong\u003e cap from Puro 440 blends Western tradition with bold modern flair. The cream crown is embroidered with the signature horsehead logo in hot pink, framed by rustic-inspired stitch patterns. A standout Aztec-style brim in pink, gray, and white tones gives the hat its unique edge, while the side proudly reads \u003cem\u003eYeehaw\u003c\/em\u003e in western script.\u003c\/p\u003e\n\u003cp\u003eThe back features raised \u003cem\u003ePuro 440\u003c\/em\u003e embroidery, completing a design that rides the line between cowboy grit and street-ready fashion. Built with satin lining inside and detailed embroidery throughout, this snapback is perfect for those who carry both roots and style with confidence.\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Vaquero%20Rosa%20-%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":46860508233964,"sku":null,"price":40.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/IMG_6982_jpg.jpg?v=1759466775"},{"product_id":"frostbite-tribal-puro-440-hat","title":"Frostbite Tribal – Puro 440 Hat","description":"\u003cp\u003eThe \u003cstrong\u003eFrostbite Tribal – P440 Edition\u003c\/strong\u003e blends western roots with a cold, modern edge. The front showcases a bold \u003cstrong\u003esilver signature horse-head emblem\u003c\/strong\u003e, framed by icy blue \u003cstrong\u003eSouthwestern diamond patterns\u003c\/strong\u003e that give the hat a crisp, powerful identity.\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eblack crown\u003c\/strong\u003e keeps the look sleek, while the visor features detailed embroidery in matching frost tones, adding flow and movement to the design. The sides carry the clean \u003cstrong\u003ePURO 440\u003c\/strong\u003e mark, and the opposite panel is covered with artistic script-style \u003cstrong\u003eP440\u003c\/strong\u003e graphics, creating a premium custom look.\u003c\/p\u003e\n\u003cp\u003eInside, the hat is lined with a smooth black satin and finished with signature P440 taping for comfort and structure. The snapback closure provides easy sizing for everyday wear.\u003c\/p\u003e\n\u003cp\u003eA hat built for the ones who stand out—cold focus, western pride, and a bold modern style.\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Frostbite%20Tribal%20%E2%80%93%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":47031189078252,"sku":null,"price":35.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/IMG_5309.jpg?v=1764135054"},{"product_id":"red-canyon-rider-puro-440-hat","title":"Red Canyon Rider - Puro 440 Hat","description":"\u003cp\u003eThe \u003cstrong\u003eRed Canyon Rider\u003c\/strong\u003e captures the spirit of the Southwest with a bold geometric pattern inspired by desert rock, turquoise stones, and canyon sunrise colors. The front panel showcases the iconic \u003cstrong\u003eP440 horse emblem\u003c\/strong\u003e in raised turquoise embroidery, giving the hat a powerful and unmistakable identity.\u003c\/p\u003e\n\u003cp\u003eBuilt with a structured red brim and a breathable mesh back, this snapback delivers durability, comfort, and ranch-ready performance. Whether you're riding, working, or living life in the fast lane, the Red Canyon Rider stands out with pure Western energy.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e• Southwestern geometric weave front panel\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e• 3D turquoise P440 horse emblem\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e• Red mesh back with adjustable snap\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e• Flat brim with underbill logo hit\u003c\/strong\u003e\u003cbr\u003e\u003cstrong\u003e• Made for rodeo, ranch life, and everyday Western style\u003c\/strong\u003e\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrim \/ Visera:\u003c\/strong\u003e Flat brim \/ Plana\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBack \/ Parte trasera:\u003c\/strong\u003e Mesh back \/ Malla\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Red%20Canyon%20Rider%20-%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":47111783153900,"sku":null,"price":40.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/500b5f11-f098-44ae-8fa3-c1de98d5a329.jpg?v=1765863049"},{"product_id":"azteca-breeze-puro-440-hat","title":"Azteca Breeze - Puro 440 Hat","description":"\u003cp\u003eThe \u003cstrong\u003eAzteca Breeze\u003c\/strong\u003e cap brings together bold Southwestern energy with Puro 440’s fast-life identity. The patterned front panel features soft coral and turquoise tones inspired by traditional Aztec motifs, paired with the signature 440 trident embroidered in a clean coral finish.\u003c\/p\u003e\n\u003cp\u003eBreathable turquoise mesh, a structured crown, and custom P440 interior taping deliver a premium feel from the inside out. Light, cool, and unmistakably Western, this cap is made for ranch days, rodeo nights, and every moment in between.\u003c\/p\u003e\n\u003cp\u003eA fresh breeze from the desert. \u003cstrong\u003eAzteca Breeze by PURO 440.\u003c\/strong\u003e\u003c\/p\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Azteca%20Breeze%20-%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":47111811891436,"sku":null,"price":40.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/IMG_0002.jpg?v=1765863148"},{"product_id":"aqua-stallion-puro-440-hat","title":"Aqua Stallion - Puro 440 Hat","description":"\u003cp\u003eThe \u003cstrong\u003eAqua Stallion\u003c\/strong\u003e from \u003cstrong\u003ePuro 440\u003c\/strong\u003e is a clean, modern take on Western heritage. Built with a soft \u003cstrong\u003ecream crown\u003c\/strong\u003e and a striking \u003cstrong\u003eaqua patterned bill\u003c\/strong\u003e, this hat delivers a fresh coastal-western vibe while staying true to the 440 lifestyle.\u003c\/p\u003e\n\u003cp\u003eThe front features a bold \u003cstrong\u003eaqua 3D-embroidered stallion head\u003c\/strong\u003e framed by Southwestern detailing, symbolizing speed, strength, and precision. The side panel carries the signature \u003cstrong\u003ePuro 440 script\u003c\/strong\u003e, and the back showcases the minimalist stallion emblem above an adjustable snap closure for a perfect fit.\u003c\/p\u003e\n\u003cp\u003eLight, stylish, and unmistakably Western, the \u003cstrong\u003eAqua Stallion\u003c\/strong\u003e is made for those who live fast, ride proud, and represent the culture with every wear.\u003c\/p\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Aqua%20Stallion%20-%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":47111827685612,"sku":null,"price":40.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/IMG_0007.jpg?v=1765863237"},{"product_id":"lavender-desert-440-puro-440-hat","title":"Lavender Desert 440 - Puro 440 Hat","description":"\u003cp\u003eThe \u003cstrong\u003eLavender Desert 440\u003c\/strong\u003e blends clean Western style with bold artistic detail. A soft cream crown sets the stage for the deep navy PURO 440 embroidery on the side and the signature horsehead emblem across the front. The bill features a striking lavender-and-navy Southwestern pattern, giving the hat a unique contrast that stands out without losing its classy ranch feel.\u003c\/p\u003e\n\u003cp\u003eInside, a rich purple satin liner and PURO 440 taping elevate the craftsmanship, making this hat as premium on the inside as it looks on the outside. Finished with a cream adjustable snapback for the perfect fit, this piece is designed for anyone who appreciates modern Western fashion with a creative twist.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eA refined, artistic hat made for bold personalities and everyday wear.\u003c\/strong\u003e\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Lavender%20Desert%20440%20-%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":47111878017260,"sku":null,"price":35.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/IMG_0722.jpg?v=1765863405"},{"product_id":"red-horizon-aztec-brown-puro-440-hat","title":"Red Horizon Aztec (Brown) - Puro 440 Hat","description":"\u003cp\u003eThe \u003cstrong\u003eRed Horizon Aztec (Brown) – Puro 440 Hat\u003c\/strong\u003e represents heritage, strength, and movement—honoring culture while embracing the journey ahead with confidence and pride.\u003c\/p\u003e\n\u003cp\u003eDesigned in a rich brown colorway, this flat bill snapback features detailed Aztec-inspired embroidery across the front, anchored by a bold central symbol that reflects balance and tradition. The structured crown keeps a sharp, defined silhouette, while the breathable mesh back provides comfort and airflow for everyday wear.\u003c\/p\u003e\n\u003cp\u003eFinished with embroidered side and back details and an adjustable snapback closure, this hat blends cultural expression with modern street style—made for those who carry tradition forward and enjoy the race every step of the way.\u003c\/p\u003e\n\u003ch3\u003eDetails:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eColor:\u003c\/strong\u003e Brown\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eStyle:\u003c\/strong\u003e Flat Bill Snapback\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFront Design:\u003c\/strong\u003e Aztec-inspired embroidered pattern\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eCrown:\u003c\/strong\u003e Structured\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eBack:\u003c\/strong\u003e Mesh\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eClosure:\u003c\/strong\u003e Adjustable snapback\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e One size fits most\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrim \/ Visera:\u003c\/strong\u003e Flat brim \/ Plana\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBack \/ Parte trasera:\u003c\/strong\u003e Mesh back \/ Malla\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Red%20Horizon%20Aztec%20%28Brown%29%20-%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":47127235690732,"sku":null,"price":38.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/IMG_5704.jpg?v=1766038078"},{"product_id":"sombra-azteca-puro-440-hat","title":"Sombra Azteca - Puro 440 Hat","description":"\u003cp\u003eThe \u003cstrong\u003eSombra Azteca\u003c\/strong\u003e is a statement piece forged at the intersection of ancient heritage and modern ranch-street culture. Its bold black-and-white Aztec pattern draws inspiration from ancestral symbols of strength, protection, and identity—reimagined for today’s fearless generation. The deep black flat brim grounds the design with a raw, rugged edge, while the tonal embroidered details add depth without overpowering the look.\u003c\/p\u003e\n\u003cp\u003eEvery angle tells a story: from the patterned crown that honors tradition, to the structured silhouette built for long days and late nights. This cap isn’t about trends—it’s about legacy. Designed for those who move with confidence, carry pride in where they come from, and wear their roots without explanation.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSombra Azteca\u003c\/strong\u003e represents power in silence, culture in motion, and style that speaks without saying a word.\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\u003cli\u003e\n\u003cstrong\u003eBrim \/ Visera:\u003c\/strong\u003e Flat brim \/ Plana\u003c\/li\u003e\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Sombra%20Azteca%20-%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":47247913353452,"sku":null,"price":40.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/IMG_1480_JPG.jpg?v=1769242627"},{"product_id":"bravo-azteca","title":"BRAVO AZTECA","description":"\u003cp\u003eRooted in heritage and built with grit, the \u003cstrong\u003eBravo Azteca\u003c\/strong\u003e cap represents strength, honor, and tradition. Inspired by Aztec geometry and ranch-life resilience, this design blends bold patterning with a modern flat-brim silhouette. From the woven front to the detailed side embroidery and signature PURO 440 finishes, this cap is made for those who stand firm, trust the process, and carry legacy forward—on the land or in the streets.\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\u003cli\u003e\n\u003cstrong\u003eBrim \/ Visera:\u003c\/strong\u003e Flat brim \/ Plana\u003c\/li\u003e\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20BRAVO%20AZTECA.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":47287866949868,"sku":null,"price":35.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/IMG_1873.jpg?v=1770514057"},{"product_id":"red-horizon-aztec-mesh-hat-puro-440-hat","title":"Red Horizon Aztec Mesh Hat - Puro 440 Hat","description":"\u003cp\u003e\u003cstrong\u003eThe Red Horizon – Puro 440 Aztec Mesh Hat\u003c\/strong\u003e blends bold tradition with unstoppable energy. Designed for those who live fast but never forget their roots, this hat features striking red and gold Aztec-inspired embroidery across the front crown, centered with the iconic Puro 440 horsehead logo.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFront Design:\u003c\/strong\u003e Detailed Aztec diamond patterns in vibrant red, white, and gold highlight the signature horsehead logo, symbolizing strength and heritage.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSide Details:\u003c\/strong\u003e Embroidered Puro 440 script logo on one side and a red running horse graphic on the other, capturing the adrenaline of speed and freedom.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBack Design:\u003c\/strong\u003e Classic mesh paneling with adjustable snapback closure for a breathable, comfortable fit that moves with you.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUndervisor \u0026amp; Interior:\u003c\/strong\u003e Clean underbrim finish with premium interior taping for a quality feel and long-lasting durability.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit \u0026amp; Comfort:\u003c\/strong\u003e Structured front crown paired with breathable mesh back panels and a flatbill visor delivers a lightweight, ventilated fit built for all-day wear.\u003c\/p\u003e\n\u003cp\u003eThis piece is more than a hat — it’s a statement. With its fusion of tribal artistry, racing spirit, and modern streetwear, the Red Horizon is built for champions who live the Horseman Brand lifestyle.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMaterial:\u003c\/strong\u003e Cotton\/poly front panels with mesh back\u003cbr\u003e\u003cstrong\u003eColor:\u003c\/strong\u003e Black with Red\/Gold embroidery\u003cbr\u003e\u003cstrong\u003eStyle:\u003c\/strong\u003e Flatbill Mesh Snapback\u003c\/p\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrim \/ Visera:\u003c\/strong\u003e Flat brim \/ Plana\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBack \/ Parte trasera:\u003c\/strong\u003e Mesh back \/ Malla\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Red%20Horizon%20Aztec%20Mesh%20Hat%20-%20Puro%20440%20Hat.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":47326192763116,"sku":null,"price":35.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/IMG_5698.jpg?v=1771741315"},{"product_id":"ivory-outlaw","title":"Ivory Outlaw","description":"\u003cp\u003eBold by nature. Western by tradition.\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003eIvory Outlaw\u003c\/strong\u003e is crafted for those who carve their own path. Featuring a premium ivory crown with a subtle Southwestern-inspired pattern and an oversized brush-script \u003cstrong\u003ePURO 440\u003c\/strong\u003e logo, this hat blends classic ranch heritage with modern street-western style. The black suede flat brim is finished with polished silver stud accents, creating a clean contrast that commands attention without being loud.\u003c\/p\u003e\n\u003cp\u003eFrom the custom PURO 440 interior taping to the breathable mesh back, every detail is designed for all-day comfort and premium quality. Whether you're at the ranch, the rodeo, or out on the town, the \u003cstrong\u003eIvory Outlaw\u003c\/strong\u003e delivers timeless western character with a modern edge.\u003c\/p\u003e\n\u003ch3\u003eFeatures\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003ePremium 5-panel flat brim trucker\u003c\/li\u003e\n\u003cli\u003eSoft ivory front panel with tonal Southwestern pattern\u003c\/li\u003e\n\u003cli\u003eOversized PURO 440 brush logo\u003c\/li\u003e\n\u003cli\u003eBlack suede flat brim\u003c\/li\u003e\n\u003cli\u003eSilver stud detailing on the brim\u003c\/li\u003e\n\u003cli\u003eBreathable ivory mesh back\u003c\/li\u003e\n\u003cli\u003eCustom PURO 440 interior taping\u003c\/li\u003e\n\u003cli\u003eAdjustable snapback closure\u003c\/li\u003e\n\u003cli\u003eSignature PURO 440 premium craftsmanship\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eFit \u0026amp; details \/ Ajuste y detalles\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrim \/ Visera:\u003c\/strong\u003e Flat brim \/ Plana\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eClosure \/ Ajuste:\u003c\/strong\u003e Adjustable snapback \/ Broche ajustable\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBack \/ Parte trasera:\u003c\/strong\u003e Mesh back \/ Malla\u003c\/li\u003e\n\u003c\/ul\u003e\u003cdiv class=\"ff-buying-help\"\u003e\n\u003cp\u003e\u003cstrong\u003eBefore you order \/ Antes de comprar\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eView all product photos for the details of this style. Need help with fit? \u003ca href=\"https:\/\/wa.me\/14322028520?text=Hola%2C%20tengo%20una%20pregunta%20sobre%20Ivory%20Outlaw.%20%C2%BFMe%20ayudan%20con%20el%20ajuste%20y%20los%20detalles%3F\"\u003eAsk us on WhatsApp \/ Pregunta por WhatsApp\u003c\/a\u003e.\u003c\/p\u003e\n\u003cp\u003e\u003ca href=\"\/policies\/shipping-policy\"\u003eShipping information \/ Envíos\u003c\/a\u003e · \u003ca href=\"\/policies\/refund-policy\"\u003eReturns \/ Devoluciones\u003c\/a\u003e\u003c\/p\u003e\n\u003cp\u003eOwn this hat? \u003ca href=\"\/pages\/share-your-440\"\u003eShare an honest review or your photo \/ Comparte tu opinión o foto\u003c\/a\u003e.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"puro440","offers":[{"title":"Default Title","offer_id":47971146236140,"sku":null,"price":42.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0709\/6637\/8732\/files\/a9a6991d-_JPG.jpg?v=1784515817"}],"url":"https:\/\/puro440.com\/collections\/aztec-club.oembed","provider":"puro440","version":"1.0","type":"link"}