Four Forty Brand

PURO 440 – Tierra Firme

Regular price $35.99
Sale price $35.99 Regular price
Unit price
Ask a question

Ask a Question

* Required fields

Size guide Share
  • Free shipping on orders of $75 or more. Other shipping costs appear at checkout.
  • Processing: 3–5 business days. No processing or shipping from Friday noon Eastern through Sunday, or on holidays. Transit time is additional.
  • Request eligible returns within 30 days of delivery. Items must be unworn, with tags and original packaging. Sale items and gift cards are excluded.
Fit & care

Check this model’s description and photos for its closure and brim. Need a specific head measurement? Ask us before ordering.

Follow the care label. Ask us before cleaning suede, leather, metal details or embellished designs.

Share your 440

Own this hat? Tell us what you think and share your photo.

Share your review or photoHonest feedback is welcome. We ask permission before publishing.
PURO 440 – Tierra Firme

PURO 440 – Tierra Firme

Regular price $35.99
Sale price $35.99 Regular price
Unit price
Product details

Tierra Firme stands for solid ground, honest work, and pride in the land. This snapback is inspired by long days in the field and the machines that keep everything moving. The front features a detailed embroidered tractor graphic—symbolizing effort, persistence, and the ranch way of life.

The cream crown paired with a deep green flat brim reflects open skies and worked soil. Side embroidery adds storytelling detail, while the rear PURO 440 script reinforces heritage and identity. Finished with a structured fit and custom PURO 440 interior taping, this cap is built for everyday wear—whether you’re on the ranch or off the clock.

This hat is for those who stay grounded and never forget where they come from.

Key Details:

  • Cream structured crown with green flat brim

  • Embroidered tractor front graphic

  • Side and rear PURO 440 embroidery

  • Adjustable snapback closure

  • Custom PURO 440 interior lining

  • Ranch lifestyle–driven design

Fit & details / Ajuste y detalles

  • Brim / Visera: Flat brim / Plana
  • Closure / Ajuste: Adjustable snapback / Broche ajustable

Before you order / Antes de comprar

View all product photos for the details of this style. Need help with fit? Ask us on WhatsApp / Pregunta por WhatsApp.

Shipping information / Envíos · Returns / Devoluciones

Own this hat? Share an honest review or your photo / Comparte tu opinión o foto.